Prashant Shekhar

Business Consultant

Automation Consultant

Software Developer

Lead Generation Expert

Prashant Shekhar

Business Consultant

Automation Consultant

Software Developer

Lead Generation Expert

Intent-Based Prospect Tracking

  • Client: GetCAM.io
  • Role: Technical Head
  • Stack: FastAPI, Celery, PostgreSQL, AWS
  • Impact: Empowered sales teams with warm prospect alerts, allowing faster outreach to leads already engaging in-market — increasing connect rates and sales velocity.
See Demo

Intent-Based Prospect Tracking | GetCAM.io

GetCAM.io is an intent-based prospect tracking platform that identifies warm leads by monitoring high-signal behaviors on LinkedIn — such as competitor follows, post engagement, and influencer interactions. As the Technical Head, I developed the backend using FastAPI, Celery, and PostgreSQL to create a scalable, AI-driven system for B2B sales intelligence.

With real-time alerts and CRM integration, this tool allows sales teams to act instantly on prospects showing in-market interest. This significantly boosts connect rates and shortens deal cycles by aligning outreach with actual buyer behavior.

To explore how AI-driven tools like this are reshaping sales workflows, check out our blog on lead generation automation.

Key Features of Intent-Based Prospect Tracking

  • Real-time behavioral signal tracking on LinkedIn
  • Alerts triggered by competitor follows or high-signal interactions
  • Seamless CRM sync for fast follow-ups
  • Scalable backend using Celery + FastAPI for distributed job processing

In addition to real-time alerts, the system was designed to continuously analyze behavioral intent — tracking repeat engagement patterns, multi-profile overlaps, and signal velocity. These capabilities made it possible to rank prospects by urgency and likelihood to convert.

Real Sales Impact of Intent Signal Detection

This system allowed sales teams to:

  • React instantly to intent triggers
  • Focus outreach on warm leads
  • Boost connect rates and shorten sales cycles

As a result, teams using GetCAM.io’s intent-based prospect tracking system closed more deals with less effort. Sales teams using GetCAM.io no longer relied on static lead lists. Instead, they gained access to dynamic, real-time intent insights — enabling personalized outreach exactly when prospects were actively researching or comparing solutions.

Want to Track Warm Prospects Automatically?

Let’s build a tailored version of this engine for your sales team or agency.
📩 Contact Prashant Shekhar